Job Description

About Hopecam: Hopecam is a non-profit organization dedicated to connecting children with cancer to their friends, family, and school through technology. Our mission is to help these children maintain relationships, reduce isolation, and support their educational needs during treatment. By providing access to video chat technology and building meaningful connections, we empower these children to continue to live their lives while undergoing treatment. Position Overview: Hopecam is seeking a passionate and experienced Volunteer Marketing Manager with 5+ years of marketing experience to help expand our reach and strengthen our mission. This is a flexible, 3-6 month volunteer role, ideal for someone looking to contribute their expertise to a meaningful cause while enhancing their portfolio or gaining experience in the nonprofit sector. As a Volunteer Marketing Manager, you will work closely with Hopecam staff and the fundraising committee to develop and implement marketing strategies that increase awareness, engage supporters, and expand our donor base. Your role will include overseeing digital marketing campaigns, social media engagement, content creation, and helping to build strategic partnerships. Key Responsibilities May Include: Strategic Marketing Planning Develop and implement a comprehensive marketing strategy to increase awareness of Hopecam’s mission, programs, and impact. Content Creation & Messaging Lead content creation for digital platforms, including social media, email newsletters, blog posts, and website updates. Write compelling stories, impact reports, and testimonials to highlight the experiences of the children and families Hopecam serves. Oversee the production of marketing materials, ensuring consistent and engaging messaging across all channels. Digital Marketing & Social Media Management Manage and grow Hopecam’s social media presence on platforms such as Facebook, Instagram, LinkedIn, Twitter, and YouTube. Monitor and analyze marketing metrics and social media engagement to optimize campaign performance. Increase visibility and engagement through influencer and partner collaborations. Community Outreach & Partnerships Develop and nurture relationships with potential corporate sponsors, partners, and community influencers. Work with the team to identify and approach relevant community organizations, schools, and hospitals for potential partnerships. Reporting & Analytics Track marketing efforts and provide regular updates on performance and results. Use data to evaluate the effectiveness of strategies and make data-driven recommendations for improvement. Qualifications: 5+ years of marketing experience, preferably in a non-profit or cause-driven organization. Strong understanding of digital marketing strategies, including content creation, social media, email marketing, and paid advertising. Experience with marketing analytics tools (Google Analytics, Facebook Insights, etc.) to monitor and evaluate campaigns. Exceptional written and verbal communication skills with an ability to craft compelling narratives. Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment. Proactive, creative thinker with a passion for making a difference in the lives of children and families affected by cancer. Knowledge of CRM tools (e.g., Salesforce, HubSpot) and email marketing platforms (e.g., Mailchimp, Constant Contact) is a plus. Knowledge of the healthcare or pediatric cancer sectors is a plus but not required. Time Commitment: Estimated 10-15 hours per week, with some flexibility based on availability. The role is expected to last for 3-6 months, with the possibility of extension depending on the volunteer's interest and project needs. Why Volunteer with Hopecam? Make a meaningful impact on the lives of children battling cancer. Gain experience in non-profit marketing and expand your portfolio. Work with a passionate, mission-driven team. Flexible work schedule with remote opportunities. Build connections with professionals and organizations in the non-profit and healthcare sectors. Hopecam

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